She’s known as the supportive girlfriend who frequently cheers on American tennis star Taylor Fritz from the stands. But now Morgan Riddle is stepping into her own spotlight as the freshly-minted brand ambassador for Wilson tennis.
The blonde beauty announced the new partnership deal this week on Instagram with a photoshoot that has her flaunting Wilson’s latest high-performance tennis attire and racket.
“SO excited to finally share that I am now an official partner with @wilsonsportinggoods!!!” wrote Riddle on a post that already has over 50k likes.
Pictures show her looking fierce posing with Wilson’s cutting-edge Blade V8 racket while wearing the brand’s neon slit skirt and patterned tank top from their Spring 2024 performance collection.
It seems Fritz’s career rise to World No. 1 and Grand Slam triumph has companies clamoring for someone from his inner circle too. While Riddle admits she enjoys playing casually, it’s her influencer following that provides immense appeal for brands seeking authentic partnerships in the tennis community.
“Can’t wait to get more involved with Wilson to inspire more young players and spotlight more inclusive programs that break down barriers,” Riddle continued in her announcement.
With her beauty, one million Instagram followers and connection to the current men’s tennis ruler – this deal solidifies Morgan Riddle as a rising star off the courts too!
